Picture this: You turn on NBC and you’re watching #Rio2016. The women’s gymnastics event is on and you’re rooting for the Final Five. You see the 40-year old gymnast from Uzbekistan perform her vault, and you wonder, “How many Olympics has she competed in?” You pull out your phone, you Google it, and then you tweet…
Archives for September 2016
YOUR ONLINE REVIEWS ARE A REFLECTION OF YOUR VALUES
By Mark Homer In a recent issue of Law Practice Magazine, I enjoyed an article by Katy Goshtasbi, titled “Increasing Law Firm Profitability by Instilling Values.” In this article, Ms. Goshtasbi discusses how and why understanding and holding true to your firm’s values will lead to successful growth. Ms. Goshtasbi says this in her article,…
TRES’ SOAPBOX: TOP 10 SEO MISTAKES
By Chris (Tres) Homer Working in the legal marketing industry for almost 5 years now, I have seen a lot of quality sites and even more horrendously optimized websites. I’ve seen it all, from websites lacking actual pages, to sites that were blocking all web crawlers, and even designs that look like they were done in 2001. I’ve recently been taking a…
5 BEST PODCASTS FOR LEGAL PROFESSIONALS
By Brianna Sullivan Podcasts first hit the scene in 2004, but over the past few years, we’ve seen an explosion of this audio content across a variety of topics. That is because 17 percent of the American population consume this media on a monthly basis; that percentage has increased 12% from 2013 to 2015, and it certainly includes…
TEXT ADS: GOOGLE’S MONSTER CHANGES
By Kinan Alhoch Back in May, Google announced that half of searches were now done through smartphones, tablets, and other mobile devices – though probably not Google Glass. (Can we all admit that was awful already?) Armed with this data Google will be making some monster changes to Google text ads starting in September. Here’s the…