By Justine Daley If you attended our webinar about paid ads, or are an avid reader of our newsletter, you’ve likely realized that there are a million bazillion ways to advertise for your law firm. Okay, maybe not bazillion, there are a lot, definitely more than one hand’s count; but that is beside the point. […]
Archives for May 2017
Meet your Clients on Facebook Messenger
By Justine Daley According to Pew Research Center’s Social Media Update 2016, Facebook is still the most popular social media platform, largely due to the continuous increase in adults that join the platform. And the ways to market your law firm on Facebook seem to be growing every day. If you’ve been reading our newsletters […]
Pulling Back the Curtain on the 2017 Your Honor Award Winners
By Jabez LeBret As a judge for the past four years of the Legal Marketing Association’s Your Honor marketing awards, we continue to gain insights into the state of legal marketing. Here are a few themes that stood out during the judging of law firm websites this year. Go Big with Website Images From home pages […]
Should I…? The Ethics of PPC Ads
Good, Better, Best? “We’re the best attorneys in the state.” “We are the region’s leading experts in employment law.” Sounds nice, doesn’t it? In fact, who wouldn’t want to hire you after reading those affirmations? You may think you’re the best attorney in the state, you may have an incredibly high success rate, people may […]
Paid Ads and Site Speed: Is AMP the Answer?
By Chris (Tres) Homer There is nothing more frustrating than needing information in a pinch and being stuck waiting, seemingly forever, for a website to load. It’s even more frustrating when after all that wait time, the page you just spent the last 5 seconds (forever I know) loading is not even relevant to the information […]