By Justine Daley Over 50 percent of traffic to your website is from a mobile device, but all of your website visitors want your website to be fast. Site speed is important; you may have read previous articles about site speed being a ranking factor, especially with the impending mobile first Google index. But recently…
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5 Supercharged Conferences You Haven’t Heard Of
By Ben Dahl Reading, listening to podcasts, and attending webinars are great ways to learn about advanced law firm digital marketing techniques, but there is nothing like attending a conference to supercharge your knowledge and get you pumped up to take your firm a few steps forward through marketing efforts. If you’ve read our newsletter…
Infographic: Millennials and Mobile Marketing
Smartphones have practically become an appendage for most millennials. They’re using their phones to shop, connect with friends, share content, and yes even look for an attorney. But just HOW attached are they, really?
S.M.A.R.T. NEW YEAR’S RESOLUTIONS
by Kelsey Hanson New Year’s resolutions are great in theory, but it is for lack of planning that most are failed before February.The key to accomplishing a goal is to make it SMART (specific, measurable, achievable, relevant, and time-phased). A common resolution that many people make is to workout more often. This goal is vague…
WANT PROOF THAT YOUR FIRM NEEDS REVIEWS?
by Brianna Sullivan We’ve been harping on it for months: your law firm MUST have online reviews. We knew from our research and observations the importance of this part of your online presence, but now Bright Local has provided us with the stats to back it up. Here we have the highlights from the Annual…
WHY COMPANY CULTURE IS MORE THAN HAVING A PING PONG TABLE: PART 2
by Mark Homer In Part 1, we discussed how company culture—having happy employees and a healthy work environment—isn’t just important for employee satisfaction, but it can actually make an impact on the growth of your business. We have done research and focused on the main reasons people leave a company, which are: Job characteristics not…